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Toto Wolff Set to Sell Stake Valuing Mercedes Formula 1 Team at £4.6bn

Toto Wolff with Mercedes F1 team
Team Principal Wolff has led Mercedes to historic achievements in F1

Mercedes team principal Toto Wolff is engaged in advanced talks to offload a portion of his shareholding in the Mercedes F1 outfit.

The deal estimates Mercedes at £4.6 billion – a record for a Formula 1 squad – after McLaren was appraised at £3.5bn in a change of ownership structure last September.

The Austrian executive, who holds one-third of Mercedes F1, would sell a stake approximately 5%.

The 53-year-old would stay on as team principal and chief executive officer should the deal proceed.

Ownership Structure

The other shareholders in the team are Mercedes-Benz and industrial group Ineos, who both hold one-third of the company.

An official representative said: "We are providing no comment on the matter. The governance of Mercedes F1 stays unchanged, and each shareholder are dedicated to continued achievements of the brand in Formula One."

Valuation Growth

This arrangement signifies a significant increase in worth of the Mercedes team since Ineos Group bought its share for £208m in 2022.

The rise reflects the growth in valuations of F1 teams recently as a consequence of the increasing appeal of Formula 1 around the world.

This trend was evident with the success of the Formula 1 film starring Brad Pitt, which debuted in summer 2023 and earned more than $630 million (£458m) at cinemas worldwide.

The film represents Pitt's most successful film and the most successful sports movie ever released.

Current Standings

The Mercedes team are second in the constructors' championship, behind McLaren, with three Grands Prix remaining this season.

Mercedes' primary racer British driver George Russell has won two of the 21 grands prix so far and is fourth in the drivers' championship behind McLaren drivers Lando Norris and Oscar Piastri, and Red Bull's Max Verstappen.

The team won a record eight straight constructors' championships and seven driver championships, six for Lewis Hamilton and one by Nico Rosberg, between 2014 to 2021.

MA
About the author

Mary Adams

Elara Vance is a fintech analyst specializing in blockchain staking strategies and cryptocurrency market trends, with over a decade of experience.

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